The journey of starting up a completely new business is exciting but let us be honest, also hard and faced with a lot of challenges.
There are a lot of different issues that a Founder must face, solve or work around. This is not always as much fun as is might sound. If you have been there, you know what I am talking about.
Today I read a blog post with the headline ”DO NOT FOLLOW YOUR PASSION” and this made me think about SoMeCentral and the road ahead for all involved parties in the SoMeCentral start-up, but mainly for me as the Founder. I am passionate about the SoMeCentral product but SoMeCentral is not a personal passion for me.
The statement about not following your passion was made by the famous Ben Horowitz, and I think his point of view this is important. Ben Horowitz claims that it is more important to contribute than being passionate. This is where SoMeCentral is coming back into my mind. SoMeCentral is not a real passion for me, but…..and here it comes, my way of spotting a problem thousands of people in organizations and companies are having, and how my idea can help them to solve this. I have not yet met anyone working with Marketing or SoMe marketing, that did not have the problem SoMeCentral is solving. SoMeCentral is not a passionate born project, but just a product that will make life more easy and effective for people.
Helping Marketing, Human Resource, Sales, etc. with the SoMeCentral product is my contribution to you, not my passion.
Author: Jan – Founder of SoMeCentral.